A photo shoot before/after for L'Oréal
Photo
Fashion
Packshot
Lifestyle
Client
As part of the launch of its new product collection, L'Oréal called on Utopix for a Before/After fashion shoot!
Challenge
The aim of the shoot was to demonstrate the effectiveness of the new l'Oréal range by carrying out a photo session before and after the application of the products.
To carry out this project, we selected a Utopix photographer specialized in studio fashion photoshoots.
Delivery
The entire shoot took place at the location chosen by L'Oréal where the models, hairdressers and stylists were gathered. We recreated a complete studio installation on site to obtain an optimal result.
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