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Publié le December 6, 2018 - 6 minutes de lecture

Real estate photography: 3 essential technologies to enhance a property

Maxime Arcari

CEO & Cofondateur @ Utopix

Nearly one in four people do not bother to read a real estate ad if the main photo is not appealing.

A problem that real estate photography easily solves, a discipline that is more technological than ever.

1. The Drone

A jewel of technology, the drone is becoming more and more popular. Real estate photographers and their clients are increasingly interested in aerial photography.

The drone offers several advantages: fast to deploy, easy to handle and quiet, it offers a unique perspective on the property's environment. It is also an essential tool to get as close as possible to the subject and provide exceptional shots in complete safety.

Photos gratuites de aérien, arbres, bois


2. Real estate photography rhymes with "reflex".

Smartphone is easy, but a reflex offers an incomparable result. Good equipment is essential to take good quality shots. A wide-angle lens is a must have for any self-respecting professional. It enlarges the rooms and allows you to reveal the full potential of your properties!

Finally, using a seasoned real estate photographer is even more important for exceptional properties. For exceptional places, exceptional photos.

real estate photography, property photography

3. The virtual tours

The virtual visit is a real asset for a real estate advertisement. Whether through 360° photography or virtual reality, real estate ads are becoming more and more immersive. More than a preview, the virtual tour offers you a global vision of each room.

And the future looks bright: between immersive apartment tours and virtual home staging, the sky is the limit.

Organize a real estate shooting ? Tell us about your project and we will find you the right photographer!

Trouvez facilement un professionnel pour votre shooting photo ou vidéo.

Gratuit et sans engagement

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